Photography offers a unique opportunity to capture the world around us and immortalize it as an artform. It can be a personal pursuit as well as a professional asset. Although I initially became interested in photography as a hobby, I have found that it is a significant benefit in the business world. The ability to take great photographs is a big advantage because companies can have unique digital assets without having to hire additional talent. Stock photography is commonplace and having custom photography is a great way to stand out with marketing materials.